And while Instagram users are already able to share 15-second videos, the company is looking at expanding its video features. “Video is going to be increasingly important,” says Systrom, pointing at how data transfer on wireless networks is becoming faster and cheaper.Our 5 billion user total makes for a great opening statement, but various other figures present even more compelling rebuttals to the erroneous claim that “social media is dying”. Primary amongst these is the social media growth rate.According to reporting by the Wall Street Journal, fewer and fewer people are posting about their lives online. Instead of updates from your college besties and posts from your wacky aunt, your feeds are now more likely to be full of sponsored posts, ads, recommendations from the almighty algorithm, and brand accounts.
What comes after Instagram : 1. TikTok Will Become Huge. While Instagram is still a firm favorite, TikTok is moving up in the ranks. Plus, considering that short-form video content will become more popular, TikTok is the ideal platform to use in 2022.
Is Instagram falling in popularity
It continues to climb year-over-year, expecting to reach 1.44 billion users by 2025. While its growth isn't at the same pace as years prior, it's still inching in the right direction for the foreseeable future.
Is Instagram reach declining : At the beginning of 2023, Instagram had an average reach rate of 9.34%, while Facebook's average reach rate sat at 4.32%. Over the course of 2023, the average reach rate for Instagram declined, reaching 7.60% at the start of 2024.
According to Statista, as of 2022, there were approximately 4.48 billion social media users globally, with projections indicating continued growth in the coming years. By 2030, experts predict that the number of social media users could surpass 5.5 billion, representing a significant portion of the global population.
Instagram as a company won't die, your ability to reach people organically on it will. Let's get one thing clear… Instagram as a company and product isn't really dying. They are still growing, capturing our attention, and making money from it.
Is social media losing popularity
The social media boom of the last decade is over. It's not that people are no longer using social media — they are. They're just using it less, and engaging differently. In 2022, the average daily time spent on social media declined globally leading to a drop in organic reach for brands and creators.Posting/sharing photos or videos continues to be the top activity. In previous years, people were largely using Instagram to post or share photos and videos. The numbers aren't changing much in 2024 with the Kepios report showing that 70.4% of users are using the platform for this reason.In the coming days, AI technology will continue to enhance features of social media platforms and drive activities across various use cases at scale. These include text and visual content creation, social media listening and monitoring, advertisement management, influencer research, brand awareness campaigns and more.
Looking Ahead to 2030: The Future of Social Media
Continued Growth of Video Content: Video content will dominate social media platforms, with short-form videos, live streams, and interactive experiences becoming increasingly popular.
How long will Instagram survive : Is Instagram losing popularity to other social media platforms Not really! It is still the social media platform with most active users and it doesn't seem it's going away anytime soon.
Is IG going away : Instagram as a company won't die, your ability to reach people organically on it will. Let's get one thing clear… Instagram as a company and product isn't really dying. They are still growing, capturing our attention, and making money from it.
Why is Reach so low on Instagram in 2024
2. Why Is the Reach on My Instagram Feed Posts So Low The diminishing reach of Instagram feed posts can be attributed to several factors: Feed algorithm: Instagram now prioritizes content based on user engagement and relevance rather than post time.
In 2050, social media platforms such as Facebook will transform into massive virtual spaces where you can connect with friends and communities as if you're in the same room. You'll join events, play games, and engage in various activities with just a touch or even a thought.Facebook remains the market leader in social media.
However, there's potential for all of this to change in the coming years. TikTok is set to grow faster than any other major platform according to Insider Intelligence. Predictions show it growing by 9.3% between 2023 and 2024 and 7% between 2024 and 2025.
Is Instagram coming to an end : Instagram as a company won't die, your ability to reach people organically on it will. Let's get one thing clear… Instagram as a company and product isn't really dying. They are still growing, capturing our attention, and making money from it.